San Jose, CA - SunUp showcased its new suite of applications for IPTV and content distribution networks at booth IJ5-02 at Broadcast Asia 2005. The key applications of the SunUp's IPTV solution displayed were Asset Manager – for content ingest, preparation, and distribution, Offer Manager – for creating offer packages in conjunction with CA/DRM and SMS systems and presenting those with EPG/IPG, Schedule Manager, and Provider Payments.

SunUp is a leading supplier of software that enables content, service and operational workflow management for Broadcast, IPTV, DTH, Digital Cable, Mobile, and other content distribution networks. SunUp is unique in its ability to drive the entire content life cycle based on content Contracts that set up the business rules, rights, and policies that are adhered to in driving the content – from ingest through its repurposing and distribution to delivery platforms such as Microsoft Mediaroom. SunUp software also enables complete control of the Network Operation Center (NOC) combining advanced subsystem control with management of the business, content, and distribution processes in a cohesive integrated workflow.

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