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DIGITAL CABLE

SunUp Solution Benefits

  • Total content workflow and lifecycle management streamlines operation
  • Automated content contract compliance reduces workload
  • Sophisticated offers are easy to create and implement
  • Automated scheduling / distribution for turnaround, barker, NVOD, Pay per View
  • Asset management for on-demand services
  • Simplifies and unifies operation of CAS, Middleware, SMS
  • Minimizes bandwidth use

The Challenge:

For many Cable Operators, the future seems to hold an ever-increasing demand for more services, both Standard Definition and High Definition, and more on-demand services. Cable services need new and innovative marketing and promotions with advanced guide and offer presentation to attract or retain the attention of subscribers who increasingly have more options in video service providers. This added complexity can make the operation expensive and error-prone at a time when costs need to be even more tightly controlled.

The necessary content and offer management is complex. Content comes in more forms and formats than ever, with more and more complex contracts attached, and is delivered in more service offerings than ever before. Innovative marketing requires the synchronization of many subsystems in the digital headend. Additionally, the Cable plant bandwidth is strained and requires intelligent bandwidth management to cope with the new services.

The Solution:

SunUp's open and modular software applications streamline and automate content management, ensure contract enforcement, and make sophisticated offer management simple. They unify and extend the capabilities of existing Middleware, VOD and other subsystems to automate the operational workflow and Content, Service, and Resource Management needed for turnaround services, in-house originated services such as Pay Per View and NVOD, VOD, and interactive services. Content distribution for VOD systems is automated. Sunup software simplifies scheduling, making it easy to create the day-parted and virtual channels that increase channel count without adding bandwidth, and automating bandwidth management. An open, configurable suite of applications streamline the following operational tasks:

Key Features:

Contract Management Asset Factory Management Offer Management
Asset Management Scheduling Resource Management
  • Contract Management
    • Collects and organized all content provider contracts
    • Manages compliance to contract provider contracts
    • Template-based financial modeling
    • Automatic calculation and posting of provider payments
  • Asset Factory Management
    • Manages content ingest workflow to minimize operational involvement
    • Localization workflow support, including subtitling and alternate languages
    • Management of multi-lingual EPG
    • Metadata management and packaging for VOD
  • Offer/Entitlement Management
    • Unifies offer management with the DRM, Middleware, and SMS for EVOD, SVOD, VOD, or multi-product offers
    • Tiering and packaging of broadcast channels
    • Complex sports blackout and spot scenarios
    • Entitlement control for Clear-To-Scrambled transitions, OPPV, IPPV, etc
  • Asset Management
    • Automated lifecycle management of content for ingest, distribution, and purging
    • Integration with pitcher/catcher content delivery systems
    • Verified content delivery to remote servers
    • Promo content lifecycle management
    • Advanced tape library management including automated bar code generation, location, and blank stock management
  • Scheduling
    • Unified and sophisticated scheduling system for what-if working schedules, multiple views of On Air schedules, day parting, record schedules, etc,
    • Powerful tools for scheduling of NVOD, series scheduling, ads, promos and barker channels
    • Automated management of last minute changes
    • Integrated control of playout system, EPG, CA, SMS, and compression system
    • Record and time shift management
    • Automated import and localization of EPG of turnaround channel schedules
    • Bandwidth management tools
  • Resource Management
    • Automated redundancy across multi-vendor subsystems within a facility
    • Automated backup from facility to facility.
    • Exception-based service and content monitoring
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